Behold, Mobilegeddon comes quickly, and the reward for having a mobile friendly site is is being in Google’s favor. “Starting April 21, we will be expanding our use of mobile-friendliness as a ranking signal. This change will affect mobile searches in all languages worldwide and will have a significant impact in our search results.” says Google. If you don’t have a mobile site or responsive web design then hold on to dear life because your search ranking are about to tank. It’s speculated that this may be the biggest Google search algorithm change in years.
To test whether your site is mobile friendly check out Google’s Mobile Friendly Test.